Working onsite with Google led to a lot of amazing project based work that didn’t necessarily require a dedicated team to manage after completion. Many of these client marketing and product teams had seen the great work we were doing for the AdWord Customer Marketing team and wanted to utilize similar synergies to the strategy, creative and production infrastructure that we were continuing to built out. For each new engagement, we always started with strategy to flush out where they were with their program development and where they wanted to go. From there it we did exploratory/ creative concepting and campaign design, followed by the build out of the campaign assets for production and program re-launch.
Services provided include:
Program Strategy
Creative Services
Production Development
Program Management
Analytics
Quality Assurance
Translation Facilitation
Channels ranged from:
Email Campaigns
Landing Pages
Dynamic Portal Experiences
Mobile App
Strategy/ Planning Sessions
Audience Insights Facilitation
Test and Learn Programs
Training and Executive Presentation Support
Responsive Website Development
Operational Tools Development
AdWords + Portal conceptual design
AdWords+ Mobile App conceptual design
Google Express UX Competitive review
